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Geographical Information Systems for Business and Service Planning MSc-PGDip

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  • Objectives
    The purpose of the taught MSc / Diploma in GIS for Business and Service Planning is to provide advanced scientific knowledge and skills in the theory, methods and use of geographical information systems (GIS) for business and service planning. Key features of the course include the focus on GIS, geodemographics, retail decision support systems and a work placement (a research topic undertaken in collaboration with a GIS or business organisation).
  • Entry requirements
    Entry requirements * English language requirements: IELTS 6. * Academic entry requirements: At least a good second class honours degree in an appropriate subject (e.g. Geography, Computer Studies, Economics, Business Management or other appropriate social/computer science degree). Suitable equivalent qualifications would be considered for overseas/mature students, especially those with relevant professional experience.
  • Academic Title
    Geographical Information Systems for Business and Service Planning MSc/PGDip
  • Course description
    School of Geography
    The School of Geography is one of the largest and most successful in Britain. We have over thirty-five academic staff with a wide range of academic interests and a long history of academic and applied research. The School’s international reputation for its research was recognised in the last (2001) HEFCE Research Assessment Exercise with the award of a prestigious 5 rating. We were also rated as ‘Excellent’ in the last Teaching Quality Assessment Exercise.

    Excellent facilities for research are available within the School including extensive computing and GIS facilities, well-equipped and staffed physical geography science laboratories, a large map collection and a growing availability of on-line and digital information through our Geographical Resources Unit. In addition postgraduates benefit from the facilities provided by one of Britain’s leading universities. Close contacts exist with many industrial, commercial and public sector organisations. The School also maintains an active research seminar series. Drawing on the combined resources of the department, faculties and the University we are able to offer a broad-based and expert programme of research training, approved by the relevant Research Councils (ESRC and NERC), in both human and physical geography. In human geography our Masters programme was awarded the important ‘Research Training’ status by the ESRC in 2002, identifying it as an approved route to PhD research.

    Over the past few years we have established a record as one of the most successful Geography departments in Britain for attracting NERC and ESRC funding, both for research and research studentships, including CASE awards.

    In addition to specialist geographical training and education we provide facilities for training in fields such as project management, teaching and learning, presentation skills and computing.

    What you study
    Students will learn how to make effective use of GIS to support various activities in business planning and competitive marketing.

        * They will learn the principles and practice of using GIS together with quantitative methods relevant to modern business management and planning including geodemographics, computer modelling for locational analysis, database marketing, data mining and related topics.
        * They will gain knowledge, experience and skills in using state-of-the-art computer facilities and software, mathematical models, digital maps and diverse data sources.
        * They will receive training in how to make effective use of their knowledge and skills, together with computing and other facilities in the University, for solving problems for business planning.

    The programme includes core and optional modules.

        * Students must normally do the core modules unless they can demonstrate that they have already acquired knowledge and skills in the subject of a core module.
        * Optional modules are chosen by students to suit their individual interests, aspirations and career plans.
        * The work placement module offers the opportunity to gain relevant experience and form links with organisations outside the University, an important feature given the nature of the subject of the degree.

    A variety of methods of assessment will be used within each module of the Masters and Diploma programmes. These will include essays, research projects, computer practicals, presentation of seminars, reports and an assessment of performance and results from projects undertaken during work placements.

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