Bachelor of Arts in Media

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  • Course description
    Why study Media at Hope?
    • We live in an age where mobile technologies and social networking are transforming the way in which we live, work and communicate. The emergence and predominance of Facebook, Google, YouTube, Flickr and Twitter, however, need to be understood against a broader sense of media from the birth of printing to the rise of cinema. Media at Liverpool Hope aims to provide this context and also to offer a wide-ranging course of study involving the practical and professional elements of areas of media such as television, radio, film, digital photography, animation, marketing, PR, print journalism, media theory, popular culture and web design.
    • It aims to capture the excitement of this rapidly changing and highly influential industry by involving you in creative projects, enabling you to build up a variety of professional media skills.
    • The programme has been designed alongside the media and creative and cultural industries to provide students with a course that balances the academic discipline of media with the production and presentation of media events and commodities
    • You will have the opportunity to make programmes and features, design campaigns and consider production, distribution and promotion.
    • You will also engage with the legal, ethical and political dimensions of media processes past, present and future
    • You can either enrol on the BA Media Single Honours degree programme or take Media as part of the BA Combined Honours degree programme where it can be studied as a Dual or Single Major route.
    What will I study?
    Level 1

    Single Honours Media students will take two courses: Introduction to Media; and Advertising, News and Public Relations. Combined Honours students will take only Introduction to Media and the core module of their second subject. As well as introducing students to the central areas of debate in media theory and history, the aim here is also to give students a taste of different areas of production, such as print journalism, radio and television production, digital photography and graphic design, and marketing and promotion.

    Level 2
    All Media students take Media Two: History, Theory, Practice – which explores the way in which semiotics, ideology, identity studies, gender, ethnicity and cultural context have created what we now call media. A range of theories of media and culture are investigated and applied in a variety of contexts. Alongside this, depending on whether you are on a Single Honours or Combined Honours programme, you have a range of options in: film and video production; documentary and features in radio and TV; popular music; graphic and web design; digital photography; marketing and PR for media; and print journalism.

    Level 3
    All students take Media Three: Reality, Fantasy and Subversion – which explores the frontiers of new media and edges of contemporary culture. Alongside this course, Majors and Single Honours students will complete a media dissertation or individual project, and all students select from a range of options in film documentary, feature writing, marketing for business, scriptwriting for TV, radio and performance, popular music, 2D and 3D animation, radio production and political communication.

    How will I study?
    Media offers you the opportunity to gain practical experience in a wide range of media production techniques utilising a variety of teaching methods and learning supports. You will have the chance to experience different areas of the media before specialising in your chosen branch, and you will be expected to apply your analytical skills to diverse forms of media.

    You will have access to a variety of resources including The Sheppard-Worlock Library, the Virtual Learning Environment and other online resources in addition to our own online radio station Radio Hope 1350 AM, TV studios, editing suites and multimedia facilities. We also have an annual field trip to Wales for students of film production, which is enormously popular with students.

    How will I be assessed?
    We use a number of related methods to assess your learning, reflecting the fact that we all learn in different ways. These include practical productions, reports, project work, essays, presentations and formal written examinations.

    What do our graduates do?
    Media has been developed to give students the kind of skills and experience employers have said they look for, and which are most in demand in the contemporary media and wider areas such as business and communications. Skills developed in the courses are designed to reflect real-life practice, with an understanding of the creative, commercial and technical requirements of the industry. A number of our graduates are now working in various areas of media, and several have set up their own film production companies.

    Media would suit those interested in careers such as journalism, marketing and public relations, as well as in film, web graphics, the music industry and the traditional and emergent areas of broadcast media. It is also an academic course, developing a wide range of transferable skills suitable for more general graduate employment or postgraduate study. There are further study options available at Liverpool Hope, which may include taught Masters courses and research. Entry requirements apply.

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