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Graphic Communication Design BA Honours - At the institution - London - Greater London
This well-established and broad-based course aims to encourage your creativity, individuality and personal growth through the study of graphic communication design. The emphasis is on the application of skills to develop ideas and present information in ways that are engaging, meaningful, useful and worthwhile.
You will be encouraged to develop your awareness and understanding of the social contexts and environmental responsibilities of design, so that you can identify communication strategies that will enrich people's lives by enabling them to be better informed about the world in which they live.
You will learn to engage audiences through imaginative and creative design solutions that may challenge, persuade, shock, provoke, excite and entertain, but always aim to inform. You will also develop the transferable and cognitive skills necessary for lifelong personal and professional development.
Graphic design is a multi-disciplinary activity that requires a wide range of intellectual, creative and technical skills. The course places emphasis on the design, presentation and communication of ideas and information suited to the genuine needs of the end-user. We seek to produce communication that may enrich people's lives by enabling them to be better informed about the world in which they live.
Based at the recently refurbished Harrow Campus – home to the Westminster School of Media, Arts and Design – you will work alongside students from film, photography, music, fashion and journalism, in a unique creative hothouse.
The project work produced reflects the broad range of our students' interests and understanding of design, and of the media through which they communicate. It also reflects the diversity of contemporary audiences.
The course encourages your creativity, individuality, personal growth and understanding, employing a range of delivery and teaching strategies including project work, group work and collaboration, workshops, seminars, group tutorials, crits and think-tank sessions.
All modules are assessed through coursework: practical modules are typically assessed through a combination of crits, or submitted completed work and planning/research material, while assessment of theoretical modules includes written work, seminar presentations, research plans, visual essays and online study tasks.