International Fashion Marketing MSc-Diploma

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Comments about International Fashion Marketing MSc-Diploma - At the institution - Edinburgh - Scotland

  • Entry requirements
    Entry Requirements Good first degree in a relevant subject (e.g. fashion design, textiles, business management, marketing). Applicants with relevant education and work experience may also be considered.
  • Academic title
    International Fashion Marketing MSc/Diploma
  • Course description

    12 months full-time, 24 months part-time

    The course commences in mid-September each year.


    Developed in partnership with the fashion retail visionary, George Davies, who has founded three hugely successful fashion retail businesses (Next, George @ Asda, and per una), our MSc International Fashion Marketing focuses on all aspects of the fashion retail experience, from design right through to the shop floor.

    Course content includes:

        * Strategic Retail Management
        * Retail Marketing 1: Understanding the Fashion Consumer
        * Retail Marketing 2: Fashion and Brand Management
        * Fashion Design
        * Fashion Buying and Merchandising Management
        * Fashion Marketing Communications
        * Retail Logistics
        * Retail Operations

    Over the summer months students undertake a dissertation.

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