Home > Undergraduate > Marketing > London > BA Business and Marketing - London - Greater London

BA Business and Marketing

Speak without obligation to London Metropolitan University

To contact you must accept the privacy policy

Comments about BA Business and Marketing - At the institution - London - Greater London

  • Objectives
    This combined Honours course gives you the opportunity to specialise in two disciplines, providing you with a greater career choice and a range of highly transferable skills. You will develop an understanding of the key areas of business and management and the major marketing disciplines. As focused, targeted marketing increasingly becomes a key factor in business success today, you will gain business and marketing skills that can be applied in many different industries.
  • Entry requirements
    You should also have 160-200 points, including at least 140 from two or more A-levels. English Language and Mathematics GCSE at grade C or above (or equivalent) are also required. These requirements may be varied in individual cases.
  • Academic Title
    BA Business and Marketing
  • Course description
    Course structure

    Joint Honours involves four modules from each level in Business, and four from Marketing. You may also choose a Major/Minor combination after level 1.

    Level 1

    Studying Marketing and Operations
    Introduction to Marketing
    Business in its Environment
    Quantitative Analysis
    Accounting for Business
    Economics for Business

    Level 2

    Marketing Communications
    Managing the Human Resources Function
    Marketing
    International Marketing
    Business Finan
    ce

    Level 3

    Strategic Management
    Marketing Planning
    and Control
    Perspectives in Human Resource Management
    Strategic Marketing
    Project
    Advertising
    Services Marketing

    Current Issues in Marketing

Other programs related to Marketing

This site uses cookies. If you continue navigating, the use of cookies is deemed to be accepted. See more  |