This course aims to develop the knowledge, understanding and skills to generate creative ideas for products, processes and services, to manage these ideas innovatively; and to put them to work in order to create new value in business enterprises. It will appeal if you have an entrepreneurial approach to developing new products and services in an existing business, or if you wish to launch a business in the future.
You should have 160-200 points, including at least 140 from two or more A-levels. English Language and Mathematics GCSE grade C or above (or equivalent) are also required. These requirements may be varied in individual cases.
BA Business Enterprise
Full-time students take eight modules a year at each of three levels. Joint Honours involves four modules from each level in Business Enterprise, plus four from your other subject. You may also choose a Major/Minor combination at the end of level 1.
Introduction to Business Enterprise
The Business Enterprise Environment
Accounting for Business
The Regulation of Business Creations
Business Enterprise in the Non-Profit Sector
Essentials of Marketing
Managing People, Leadership and Teambuilding
Business Strategy and Scenario Planning
Diversity in Global Enterprise
The Enterprise Venture