BA Public Relations

Comments about BA Public Relations - At the institution - London - Greater London

• Objectives
  This vocational course provides you with a solid foundation in Public Relations theory and practice, giving you the skills necessary to start a career in either the commercial or public sector, PR consultancy, or within any organisation where you need to maintain relationships with a wide variety of stakeholder groups.
• Entry requirements
  You should have 160-200 points, including at least 140 from two or more A-levels. English Language and Maths GCSE grade C or above (or equivalent) are also required. These requirements may be varied.
• Academic title
  BA Public Relations
• Course description
  Course structure
  
  Full-time students take eight modules a year at each of three levels. Joint Honours involves four modules from each level in Public Relations, plus four from your other subject. You may also choose a Major/Minor combination at the end of level 1.
  
  Level 1
  
      * Introduction to Business
      * Introduction to Public Relations
      * Introduction to Marketing
      * The Internet and Business
  
  Level 2
  
      * Media Relations
      * Communications and Technology
      * Public Relations Theory and Practice
      * News and Journalism
      * Introduction to Digital Media
  
  Level 3
  
      * Corporate Communications
      * Public Relations Strategy
      * Current Issues in Public Relations
      * Globalisation and the Media
      * Media Power and Public Opinion