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MA in International Design and Communication

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  • Objectives
    - Acquire a critical overview of the values systems, management practices and visual strategies of the international communication design industry - Acquire key intellectual skills and be able to generate ideas, strategies, models and project plans within specific social, legal and cultural frameworks - Be equipped with knowledge and skills in the business, management and finance structures of the communication design industry - Develop your own philosophy and personal direction, intellectual independence and imagination.
  • Entry requirements
    To be considered for the course, you will normally need to have an Upper Second Class BA Honours Degree or above, or a qualification of equivalent standing. If your first language is not English, you will need to take one of the recognised English language proficiency tests. To be considered for the course you should have achieved a test score of at least 7.0 (IELTS) or 620 (TOEFL), or equivalent.
  • Academic Title
    MA in International Design and Communication
  • Course description
    Who is the Course for?
    The course is for those seeking or developing careers in the communication design industry (graphics; multi-media; information design; advertising and branding; visual marketing and retail design; product development). It is also relevant for design, communication or research-based careers in the following areas:
    - Corporate Affairs/Public Relations
    - The Arts Markets
    - Publishing
    - Business-based art ventures
    - Creative Industries Research
    - Teaching and training

    The course will also be attractive if you are simply exploring the world of visual communication, or seeking an entry to PhD level research; or if you are working in the design or communication field as administrators, funding officers or policy makers.

    Course Outline
    This course will provide you with the intellectual skills, industrial knowledge and professional skills you need for a successful career in the international industry of communication design (graphic and multimedia design, information design, branding and advertising, visual marketing, exhibition design) and related professions. You will undertake the three ‘core’ modules, three of four ‘option’ modules, and the Major Project.

    Core Modules:
    - Visual Analysis and Interpretation
    - Communication Strategy and Innovation
    - Cross-Cultural Communication

    Option Modules:
    - Design Business
    - Design and Contemporary Art
    - Design in Social Space
    - Placement and Case Study
    - + Major Project

    Assessment
    Assessment is wholly based on written assignments and projects. There are no formal examinations, and no design practice dimension to the course. Successful completion of the course will lead to the award of a Master of Arts Degree in International Design and Communication. A Postgraduate Diploma may be awarded to those who complete a specified part of the course.

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