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Chartered Institute of Marketing (CIM) Professional Postgraduate Diploma in Marketing

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  • Objectives
    This qualification incorporates the knowledge and skills required by marketing professionals who aspire to work - or need greater awareness of working - at strategic level It will help develop skills needed to formulate, present and justify a creative, customer-focused and innovative strategy for any given context Build the essential knowledge and skills needed by high-achieving marketers and gain a strong international and strategic perspective It focuses on the latest marketing practices including marketing communications, international marketing strategy, marketing analysis and decision-making, as well as marketing planning and control It also helps develop your analytical and time-management skills Each module studied is assessed by a three-hour examination, set and marked by CIM The University of Wolverhampton Business School is an accredited tuition and examination centre, and all of CIM's examinations can be sat at our Compton Park Campus Achieve an internationally recognised qualification and become an Chartered Marketer
  • Entry requirements
    Normally, you will need one of the following: A CIM Professional Diploma in Marketing Degree (undergraduate and postgraduate) with significant marketing content from a CIM-approved university - this includes Wolverhampton. Or a non-marketing degree plus 3 years management experience NVQ or SVQ Level Five in any other subject Other qualifications approved by the CIM Applicants with at least six years operational marketing experience (three of which should be management level) are welcome to apply - admission to the programme will be determined by us in consultation with the CIM
  • Academic Title
    Chartered Institute of Marketing (CIM) Professional Postgraduate Diploma in Marketing
  • Course description
    Future prospects

    The course not only gives you the skills to become a professional marketer, but also allows you to work towards Chartered Marketer Status: the highest practitioner marketing qualification and one seen as the hallmark of professional excellence

    This acclaimed marketing qualification will accelerate the career progression of marketers who work at the strategic level within their organisation

    On successful completion of the course, you will be able to gain 75 credit exemptions (first four modules) towards the MSc Marketing

    Typical modules may include

    -Analysis and Evaluation
    -Managing Marketing Performance
    -Strategic Marketing Decisions
    -Strategic Marketing in Practice

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