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Comments about BA Advertising & Marketing Communication and Public Relations - At the institution - London - Greater London
London is one of the world's most important centres for advertising, communications and PR so this course offers a fantastic opportunity to get into this industry by studying the subject in the centre of London. The course aims to achieve a balance of the business-related acumen required in the industry, as well as the creativity and imagination that the industry requires from graduates.
You should also have 160-200 points, including at least 140 from two or more A-levels. English Language and Mathematics GCSE grade C or above (or equivalent) are also required. These requirements may be varied in individual cases
BA Advertising & Marketing Communication and Public Relations
Studying Marketing and Operations
Introduction to Advertising
Introduction to Public Relations
Introduction to Marketing
Media Culture and Society Business in its Environment
Two free modules
Communications and Technology
Public Relations Theory and Practice
Consumer Psychology and Buyer Behaviour Media Relations
Current Issues in Advertising Advertising Theory
Corporate Communications Public Relations Strategy
Customer Relationship Management Advertising and PR Project